Uplift

multiple choice

Count sessions after a long pause

Digital & Marketing Analytics · Google Analytics 4 · medium · Original Uplift question · Google Analytics 4 · 6 min

A visitor arrives from an ad click, reads a page for 40 minutes without any tracked interaction, then clicks a link on that page. With default GA4 settings, how is this counted?

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Original Uplift question based on a common interview pattern.

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