Uplift

scenario

Measure the health of a Facebook Group

Product Analytics & Metrics · Metric Trees · medium · Reported at Meta · 18 min

You own analytics for Facebook Groups. Define a scorecard that distinguishes a large but unhealthy group from a smaller healthy one. Specify the unit of analysis, a north-star outcome, leading indicators, guardrails, segmentation, and how you would validate the scorecard.

Evaluation criteria

  • States a clear recommendation
  • Supports it with the right metrics or test design
  • Names the trade-offs and risks

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Source

Adapted from a reported Meta interview question on StrataScratch(opens in a new tab).

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