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Explore eight skill tracks, called branches, filterable by subtopic, company, tool and difficulty. SQL questions run against sample tables, choice and numeric answers are checked instantly, and written cases are scored against evaluation criteria.
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Explain channel counts that do not add up
Channel rows for unique visitors sum to more than the report total for the same period.
Quick check · Adobe analytics · Adobe Analytics · 6 min · Medium
Digital & Marketing Analytics · Original Uplift question
Diagnose a page-view drop after a tag release
Adobe Analytics page views fall 35% overnight after a tag release while backend orders stay flat.
Written case · Adobe analytics · Adobe Analytics · 15 min · Medium
Digital & Marketing Analytics · Original Uplift question